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RESUME

Anchor 1
Professional â€‹
info​​

Committed to knowledge acquisition and quality contribution. Eager to bring value to this industry establishment that values hard work and commitment to quality.

Work​
experience​
THEIMPRINT
Digital Marketer/Social Media Manager 
Jan 2020 - Present, Singapore

 

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  • Strategise/manage all digital marketing campaigns

  • Create/handle content for social media platform: Facebook, Instagram and YouTube

  • Coordinate and maintain all e-commerce platform: Shopee, Carousell, Etsy & Qoo10

  • Plan and coordinate all marketing campaigns: Influencer marketing, social media marketing, content marketing

  • Prepare all email marketing content

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School of Perfect Bakes & Share Food
Content Producer/Digital Marketer 
July 2019 - Dec 2019

 

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  • Drafted shoot sequence document, talent management and worked with production house to ensure smooth delivery of all final videos

  • Performed marketing and digital marketing for School of Perfect Bakes which included budget, timeline and design

  • Performed Social Media Marketing on these platforms: Instagram, Facebook and YouTube

  • Prepared all course related documents using Adobe Software

 

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Freelance Digital Marketer
​Feb 2019 - Present, Singapore
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  • Created graphic designs for various projects in a highly competitive industry

  • Formulated digital marketing strategy (budget, timeline, adsets, design, remarketing)

  • Optimised Facebook/google campaign through A/B testing to increase conversion rate to 25%

  • Strategised email marketing & produced email direct mail (EDM)

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Venture Corporation Limited
Engineering Intern                             
Feb 2018 - Aug 2018 , Shanghai
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  • Assisted 12 senior engineers and management with clerical duties, including translation of documents for clients and colleagues, administered work contracts, prepared and maintained data and files documentation.

  • Conducted weekly meetings and communicated with the engineering team to discuss process and performance.

  • Collaborated and brainstormed with cross-functional development teams to address issues, design and manufacture new products.

  • Continually enhanced and constructed methods and procedures for processes, measurement, documenting and work flow techniques to boost efficiency and minimise time for engineering team.

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KH Roberts 
Research And Development Intern                           
Mar 2014 - April 2014 , Singapore
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  • In-depth research and development on different popular ASEAN food and drinks consumed by Singaporeans.

  • Digitised company’s internal online system by integrating different flavour profile creating an online flavour logbook.

  • Formulated and analysed more than 20 profound flavour profile.

  • Achieved ‘A' grade for Industrial Training Programme and was awarded Book Prize by KH Roberts Pte Ltd.

Skills

Excel, Outlook, Word, Powerpoint,

Basic coding (C, Javascript), HTML,  CSS, AutoCad, Graphmatica, Minitab, ChemDraw, Lightroom, Canvas, Google Ads, Facebook Ads, Social Media Marketing, EDM, Adobe Indesign, Lightroom, Photoshop

Languages

English (proficient)

Chinese (proficient)

Korean (minimal)

Education
Bachelor Of Engineering: Material Science And Engineering, Honours
Nanyang Technological University
May 2015 - May 2019, Singapore
 
  • Specialization: Innovation & Intellectual Property
  • Awards: Student Global Experience Award, IE Singapore Young Talent Programme

  • Final year project: Encapsulation of Okara proteins/polysaccharides for production of food packaging

  • Leadership: Course coordinator of Lifesaving, Co-Chair of Dinner and Dance (DnD), Business Manager of Orientation Programme, Co-Chair of Graduation Night

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Chinese Studies: NTU Work & Study Programme     
Shanghai Jiao Tong University
Feb 2018 - Aug 2018, Shanghai, China
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  • IE Singapore Young Talent Programme – Market Immersion

  • Coursework includes: Chinese culture, Chinese economics, Chinese contemporary history, Chinese politics, Chinese linguistics and Chinese language

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Bachelor Of Engineering: Metallurgical And Material Science Engineering
VŠB - Technical University Of Ostrava                      
Sep 2017 - Dec 2017 , Ostrava, Czech Republic
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  • Global Exchange Programme

  • MSE Global Student's Experience Award

  • Coursework includes: Quality Planning I, Secondary Energy Sources, Advanced Materials, Materials for Electrotechnics and Microelectronics, Identification of chemical and phase composition, CAD – Industrial Design I, Introduction to the study of nanotechnology

 

 

Diploma Of Sciences: Food Science And Technology 
Singapore Polytechnic     
Apr 2012 - Apr 2015 , Singapore
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  • Awards: Achievement of Gold with Honours for CCA (133 points)

  • Certified in: Good Manufacturing Practices for Food manufacturing, Advanced Food Hygiene Practices, Hazard Analysis Critical Control Point

  • Leadership: Management Committee Member of Community Service & Cultural Club (CSCC), Treasurer of Aspiration Camp organised for Down Syndrome Association (DSA)

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Activites
Co-Chairperson
Material Science Freshman Orientation Programme
Mar 2016 - Jul 2017, Singapore
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  • Organised a 5-day programme for 170 freshman entering university to create friendship bonds and to learn more about the faculty

  • Managed a main committee of 35 and a total team of 96, with 8 departments, in a span of one year to plan and execute a detailed programme

  • Main responsibilities include: Management of committee, sourcing for funding, budgeting, liaising with school and student union

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Management Committee - Community serve coordinator leader
Community Service & Cultural Club                    
Apr 2012 - Apr 2013 , Singapore
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  • Guided club of 200 students and achieved Excellence awards, by planning meaningful school & outreach events

  • Directed & coordinated 20 different community projects (end to end), mainly towards down syndrome youths

  • Managed & motivated a team of 25 juniors, headed volunteer coordination and supervised in planning of all projects

  • Community Projects: Down Syndrome youth workshop, Home cleaning@ Home Nursing Foundation, Metta Home, Willing Hearts

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